Wednesday, May 26, 2010
History of Mercedes Benz, starting from a man named Emil Jellinek. He is an entrepreneur born in Leipzig (Germany) who later settled in Nice (France) and became a distributor of DMG products car.
DMG is an abbreviation of the Daimler Motoren Gesellschaft, the automotive company which was founded by Gottlieb Daimler.
At one point, Emil Jellinek Wilhelm Maybach begged, chief designer of Daimler Motoren Gesellschaft (DMG), in order to make the car fast, lightweight, and safe.
Emil Jellinek Wilhelm Maybach was the person who designed the first truck in the world, and directly produced in early 1896. As of October 1, 1896, a car of this design results in exports for the first time into this Maybach London.Nama later immortalized in the form of a sophisticated car Luxury Mercedes Benz saloon.
On April 2, 1900, exactly 26 days after the death of Gottlieb Daimler, Wilhelm Maybach to keep her promise, and began to make a car at the request of Emil Jellinek, when it could be said milestone "Mercedes Benz" dimulai.sejarah-car-mercy-retro-mercedesNama " Mercedes "was taken from the name of Emil Jellinek's daughter, who was then aged 10 years. Use of the name "Mercedes" by Emil Jellinek personafikasi affection than a parent to his daughter, also showed business instinct very high Emil Jellinek.
He values the importance of building a commercial image, by choosing a trademark name. "Mercedes" in Spanish or "Merci" in French which have a positive meaning of "gratitude", or in Latin which means "great gift".
historical-cars-retro-mercy-first 1886Mobil DMG with the name Mercedes was launched on December 22, 1900, and patented the name directly as a trademark in 1902
No half-hearted, Emil Jellinek ordered 36 units of 550 000 marks worth of gold (if compared with the current equal to 36 Mercedes Benz S 500, or more than 100 Mercedes Benz C 200 Kompressor).
Like this major corporations world-class, mergers like something that is difficult to develop the company circumvented.
And this is the form of mergers that seem to be preferred since the beginning of DMG than to forge strategic alliances with other automotive industries or acquisitions entered into
In 1926, Daimler Motoren Gesellschaft and Benz & Cie (founded by Karl Benz) mergers, and his name berunah become "Mercedes Benz". Karl Benz passenger car maker which is patented under the name "Benz Patent Motorwagen Omnibus." On March 18, 1895, this car regularly take passengers to the route Siegen - Deuz - Netphen as far as 15 kilometers.
Of the merger agreement stood Daimler Benz Aktiengesellschaft (Daimler-Benz AG). His first product was a six-cylinder diesel truck world's first so called Mercedes Benz L-5.
1998 Mercedes-Benz returned to the merger with Chrysler Corporation, the giant automotive industry in the United States berlambang five stars with angular frames. This merger formed a new company registered in Germany under the name of DaimlerChrysler, based in Stuttgart and Auburn Hills - Michigan (near Detroit, USA). Chrysler name also took the name of the inventor from the United States, the Walter P Chrysler.
In Asia, DaimlerChrysler merger with Mitsubishi Motors (Japan) and Hyundai Motor (South Korea). In Africa, DaimlerChrysler will concentrate from South Africa.
Until now, Mercedes Benz has been a century old. And is one of the five leading car manufacturer in the world.
World War I (1914-1918) and World War II (1939-1945)-which did not result in devastating German automotive industry meredupnya berlambang three-pointed star.
Including the outbreak of the State into two, West Germany and East Germany, did not shake the automotive industry, based in Stuttgart (South Germany) is to exist.